Google Analytics Course for NGOs and Nonprofits
It's important for any NGO to know more about their website audience and what their visitors are doing on the website. Google Analytics is the most useful and effective tool for tracking, analyzing, and reporting data from your NGO website, so you can see the outcome of your SEO activities, paid advertising and social media campaigns you are implementing. It helps you to justify the budget you are spending for the online promotion, therefore - to check the quality of your specialists' work.