Google Analytics Course for Travel and Hospitality

Our Google Analytics course in Amman will be based on your online marketing needs, and we will also customize Google Analytics dashboard as the newest analytics GA4. We offer this training for tourism companies in Amman, Jordan, for the employees only, so you will have practical tasks with your own GA account. This Digital Marketing course also will be planned accordingly to your experience level: from basic terminology and tuning the Google Analytics dashboard, to complex campaigns and their analysis, as well as comparison with Universal Analytics.

Have you ever thought how to measure the outcome of your Facebook and Instagram campaigns? How many people visited your travel agency website and what type of people they are? Can the right audience find us in Google? If no, what do we need to improve?

During this course, we will be able to give you the answers to the most of these questions. Google Analytics (GA4)is the best tool to identify the marketing metrics important for you, highlight the most successful online campaigns and stop wasting the marketing budget. You will also be able to define how your SEO activities are improving, and how to make your restaurant website rank in Google much better than it is now.

Google Analytics Agenda

Course steps Average Timing Activity Type
Introduction, Google Analytics in Brief 30 min Theoretical
Goggle Analytics Features (Segmentation, Filtering, Campaigns) 3 hours Theoretical
Interface Dashboard & Usage 2 hours Practical
Data Monitoring and Reporting 30 min Theoretical

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