Search Engine Optimization is a methodology of strategies, approaches and tactics used to attract visitors to a website by getting a high-ranking position in the search results page of a search engine (SERP), like Google, Yandex and other search engines. In simple words, if you wish to appear in top local searches in Google, as "travel agency in Amman", "tours in Jordan", "best tour prices", and want to implement it yourself, this SEO course is just for you.
This SEO training in Amman is suitable for marketers, website developers, business owners who want to improve their travel agency website and are wishing to understand how SEO works, and how they can use it for their tourism website. Please understand that this course in not for not-related individuals: you have to be currenty working in a tourism company in Amman, to use this knowledge on real company website. There's a theoretical part in this training session, yet it's useless if we are not talking about SEO for your particular website, and discussing the practical improvements suitable for it, regarding Search Engine Optimization.
"SEO for Travel and Tourism Website" is presented by Katra Marketing in Jordan as a 2-3 days training sessions, divided into several topics. You can see the topic coverage in the table below, yet the training will be customized for a better comprehension of your employees, and your current website structure and content. Contact us for pricing and more details.
|Course steps||Average Timing||Activity Type|
|Introduction, SEO & Google rank results||30min||Theoretical|
|Defining Your Audience (Clients, Keywords, Competitors)||3 hours||Practical|
|Travel Agency Website Usability & Structure (Sitemap, Pages, Linking)||3 hours||Practical|
|SEO Tips for Travel Agency Website||1 hour||Theoretical|
|On-Page Optimization||1 hour||Theoretical|
|On-Page Optimization (Your Main Page Consultation)||1 hour||Practical|
|Pages Optimization (A/B Testing)||40 min||Theoretical|